Welcome back to the Effortless Outdoor Media blog archive! Today, we’ll be discussing the accessibility of outdoor ads, and why they’re so effective. First and foremost, you’re able to market to a countless number of people. It’s estimated that over three quarters of Americans spend at least some time on the road everyday.
In the past, billboards were only reserved for businesses with maximum cash reserves. (You can check out last week’s article detailing this further here). But with the advent of modern technology, today they’re much more attainable for small businesses. And that’s just the start.
Another strong, attractive feature that shows the accessibility of outdoor ads are its parameters. It currently holds the distinction of being the only advertising medium with its respective staying power. Meaning, you can actually keep a billboard up all day long, every day of the year!
This is round the clock exposure, infinitely increasing your chances of a conversion. No other format can make this claim! With this in mind, it makes sense that it’s such a treasured form of promotion. Join the ranks of some of the most successful businesses and get your billboard today!
Thinking of getting a billboard staged? It’s a great choice, but know that you’ve quite a road ahead of you. Without the proper insight, you may find yourself getting a park in an undesirable location. The same goes for poor design. Avoid this altogether with a consultant you can trust.
That’s where Effortless Outdoor Media adds maximum value to its clients. We have access to both prime locations, as well as quality, top of the line board materials. Looking for a digital board? We can help with that too! Contact us today to learn more!
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