Billboards offer a unique opportunity to advertise your brand based on senses.
As the years have progressed, there's been so many intricate avenues to take your ad down.
Today, we'll be discussing the various creative ways you can appeal to your audience's senses with your ad.
The first of the senses we’ll review is sight.
The better your ad your looks, the more likely it is to grab a potential customer’s attention. The key here is making something that’s aesthetically pleasing enough to capture and keep their attention. This boils down to competent graphic design that translates to a larger canvas.