Let’s take things back to the start. Did you know that there is an entirely different industry responsible for the rise of billboards ads? While the ad business is the heart of the idea, it was the automobile industry that ushered it onto the main stage.
Once more people started buying cars, advertisers realized that part of their customer base was spending an exorbitant amount of time on the road. They realized the opportunity to grab attention here, and wasted no time getting things on track. Before you knew it, drivers had billboard ads as far as the eyes could see!
To those outside of the industry, it’s likely lost knowledge just how long this format has been in use. Billboards have been in use for over 5,000 years! It even predates most current forms of advertising by a mile!
Though its uses may have changed through the years, that’s still quite a lot of history and culture to have lived through. This is a testament to how strong of an option it is for those looking to spread a real message for real results. And these are only the start of the forum’s history.
That’s it for these fun facts about billboards. Ready to get a quote on your first or next billboard ad? Effortless Outdoor Media is the place for you! Contact us today to get a head start on your order!